Creating an email newsletter is one of the most effective ways to provide value to your customers.
If you're wanting to up your email marketing strategy, newsletters are the way to go, and we've got the perfect checklist to get you on your A-game!
Choose an email newsletter tool that works for you.
Collaborate with your team and reach a common goal.
Choose a template that you like.
Personalize your template to represent your brand.
Set your email newsletter size.
Add in your body content.
Choose your subject line and sender name.
Add alt text to your images (hello, SEO!).
Test different browsers and email providers to make sure everything goes through smoothly and accurately to your customers.
Send that email and lastly, analyze what can be done differently for the future! This is by far one of the most important steps!! Check out this blog for what you should be tracking!
There's a lot that goes into making a newsletter read-worthy and interesting, but using this checklist is the perfect place to start. Save this post for future reference and don't hesitate to reach out if you get stuck.
You're going to be dominating the newsletter world in no time!